The EADS-daughter Eurocopter and the French luxury brand Hermès joined forces and presented the partnership’s result at this year’s NBAA flight fair in the US only a few days ago: the EC 135-helicopter. For one year five employees of each party worked on the helicopter; Hermès designed the interior as well as parts of the […]
Entries tagged as 'Peugeot'
Hermès helps helicopter manufacturer to address new customer segment!
Jan_NDT // October 5th, 2007
Tags: marketing co-operation, Eurocopter, Peugeot, TAG, Hermès, helicopter, NBAA, Versace, Augusta Westland, co-branding, co-op_examples
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