Starbucks is giving away coupons for their newly launched Starbucks Ice Cream on Facebook - unfortunately only in the US. For a period of two weeks until July 19th 2009, users can load the Facebook application “Share a Pint of New Starbucks Ice Cream“ and give away one out of 800 coupons per hour to their […]
Entries tagged as 'Paramount Classics'
Starbucks gives away free ice cream on Facebook
JanA_NDT // July 9th, 2009
Tags: Apple, iTunes, Starbucks, Paramount Classics, marketing co-operation, strategic partnership, co-communication, co-advertising, co-promotion, collaboration, co-op_examples, online platforms, brand activation, content placement, "Morning Joe", Facebook, Ronald Reagan, Social Media
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Starbucks promotes climate change film
Susanne_NDT // August 9th, 2007
Starbucks has partnered with Paramount Classics for the promotion of “Arctic Tale”, a movie produced by National Geographic Films that tells the story of a walrus pup and a polar bear whose habitat is being threatened by global warming. The in-store marketing campaign started Tuesday last week in more than 6800 stores in the U.S. […]
Tags: Starbucks, Paramount Classics, marketing co-operation, strategic partnership, co-promotion, co-op_examples
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