With about 175 new marketing co-operations per quarter in the last year, partnerships have finally become an integral marketing instrument in Germany.
Source: On-going market screening by Noshokaty, Döring & Thun
Marketing co-operations are an established marketing instrument in Germany
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Susanne_NDT | 03-07-08 | comments (1) |
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1 response so far
Hi Eamon,
thanks for your comment.
Here is what we have put together
Including:
- Why marketing co-operations are an important marketing instrument.
- How to identify a suitable partner.
- How to establish a marketing partnership.
- What are important watch outs.
I hope you find the article useful!
Susanne
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